Varsity-Chic Style With Hy-Vee x F&F {Plus Giveaway}

This weekend’s grocery list went a little like this: milk, eggs, yogurt, and a rockin’ new bomber jacket and mock top– wait, what? Yup, you heard that right. My local grocery store Hy-Vee now has the international clothing and accessory brand F&F inside its stores, and I’m here to tell you it’s the bomb{er}.com. Because I think it’s super legit, I’m also giving away a $100 F&F gift card {it’ll go a longgg way]– keep reading to learn more.


I already owe Hy-Vee a BIG one because I don’t have a car here in Des Moines, so I’m basically one of their most loyal home-delivery customers. As if I couldn’t love them enough, this newest addition to the store gives my friends at Hy-Vee some serious gold stars.

So what’s the scoop on F&F? It’s a British-inspired fashion brand {let’s be honest — they had me at British} that sells extremely affordable, trendy items to feed any fashionista’s thirst for high fashion style without breaking the bank. F&F is currently in 20 countries in Europe, Asia, and the Middle East and is finally gracing the United States with its beautiful presence — and Des Moines is lucky enough to get a taste of it! There’s also clothing for men and kids, so the entire fam can get what they want in the grocery aisle AND at the F&F section. Grocery shopping now is seriously a family affair!

Because I’ve had my eyes peeled for the most swoon-worthy bomber jacket this season, my eyes went straight for this girly-glam bomber with stunning floral embroidery. I seriously couldn’t have picked out an item that screams “Tamara” more than this new beauty. It paired perfectly with this gorgeous mauve short-sleeve mock top, which is perfect to tuck in high waisted jeans, shorts or a skirt when summer rolls around again. Talk about hitting the jack pot at the grocery store! Both items were under $100 *gasps*! Say what??

Alright, I know you’re dying to slip into some F&F now. Here’s what’s in it for you: I’m doing a giveaway for a $100 F&F gift card. You MUST live in Iowa and be able to shop in store at the two Hy-Vee stores selling F&F Clothing {Ankeny and Fleur locations}. Enter below in the Rafflecopter to be one step closer to decking yourself out this winter. You can enter a few different ways, so the more you do, the better chance you have of getting your hands on some new goodies 🙂 Giveaway ends November 28th at midnight, so get going!

In the meantime, I’m beyond stoked to wear this bomber back home for the holidays…I think my Arizona friends might be a tad jealous they don’t have an F&F near them yet!


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And a huge thanks to Katalina Girl for taking these pics! 

a Rafflecopter giveaway

Disclosure: This post is sponsored by Hy-Vee through ALIVE Influencer Network. All opinions are my own.

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